Product amplifier

The concept of creating custom sound and audio using an amplifier with sliders is a common concept.  Certain slider settings are even associated with specific genres like pop, rock, classical, voice, flat, etc.

Internet broadband products are no different.  There isn't a single product that will suit the market and debating about uncapped versus usage based products misses the point.  That is but a single variable slide of any Internet broadband product.

So how does a product amplifier look for an Internet broadband product?

The sliders with variable settings are:

• Price - is directly influenced by the position of the other sliders.
• Speed - a slider that indications throughput.
• Symmetry - an indication of the difference between upload and download speeds (typically a business requires better upload ability).
• Connections - the network connection count, i.e. how many sessions (e.g. browser windows you can open).
• Bucket/usage - an indication of the bucket size with uncapped being the extreme.
• Time period - used to indicate peak times and off peak times.
• Availability - amount of expected downtime, often categorized as gold, silver and bronze.
• Content - a master slider consisting of a subset of sliders that adjusts content.  This content can include: video, browsing, email, P2P, VoIP and social network as an example.
• Bursting - ability to go beyond the expected throughput or usage limits.

The product amplifier is a method to create very cheap or expensive products dependant on the consumer appetite.   As with audio, consumers will have genres where a certain slider setting will be preferential for a large common base.  These product slide differentials are achieved using products like a service control engine.